More than just a road...
Grossglockner Hochalpenstrassen AG – abbreviated to the GROHAG group – is the founding and operating company of several tourist excursion destinations in Austria. This includes four experience roads - the Grossglockner High Alpine Road, Gerlos Alpine Road, Nockalm Road and Villach Alpine Road. Since 2004 GROHAG has also been managing Krimml Worlds of Water, which forms a touristic framework for Krimml Waterfalls - Europe’s biggest waterfalls.
Excursion destinations in that grey area between nature, technology & tourism
Each and every year some 2.5 million people visit GROHAG excursion destinations – of this number, 200,000 visit the Nockalm Road. GROHAG’s experience roads and attractions have always experienced a conflict in interests between nature, technology and tourism and we give our best day in, day out to tackle this as best we can! In so doing we do of course fully meet all the requirements of the special natural areas which surround our excursion destinations, which include the Hohe Tauern National Park, Dobratsch Nature Park and the UNESCO Nockberge Biosphere Reserve. We also show our guests the elements that are worthy of protection. Add to that our criteria for entrepreneurial action in all areas, maximum sustainability and an attentive approach to natural resources.
Today for tomorrow
Nockalm Road's sustainability goals
Land Kärnten - Nockalmstrasse is already implementing a variety of measures that ought to make excursion destinations, and also the company itself, more sustainable in the short, medium and long-term.
- Reducing the company’s own CO2 emissions
- Reducing the amount of residual rubbish
- Removing oil heating systems in all GROHAG buildings
- Using low-CO2, synth. fuels for motor engines
- Network of E-charging points and expansion of charging points
- Increasing our own energy generation
- Reducing noise emissions in all motor vehicles
- Achieving near CO2 neutrality in all areas of the business